1919: Creation of the company by Eugène Sutter, an avant-garde hairdresser concerned with the emancipation of women
The company develops on the Hairdressing Professionals market and creates 3 establishments in Paris, London and Vienna. This international development is based on the invention of the permanent “Ondulation Permanente Eugène“. Present in nearly 60 countries, the company is the symbol of “Made in France” success thanks to its unique know-how.
1932
Advertisement for "Gallia Ripple"
1946
Hairdressing Shows around warm perm devices, “Perma Tieda”
1950
The “Perma Tieda” perm in a hair salon
1962
The research and innovation laboratory sets up in Paris
Didier MARTIN, CEO since 1995, takes over the company at 100%. His goal ? Make EUGENE PERMA, the French Maison expert in hair beauty in France and abroad.